Fam Trip – New potential in the tourism industry
There is a special experience that those working in the tourism industry cannot overlook – that is the Fam Trip. Each Fam Trip is not only a journey to explore a new destination but also an opportunity for those working in this industry to directly experience what they are creating and selling.
1. What is a Fam Trip?
A Fam Trip is short for “familiarization trip”, meaning a tour and exploration of a specific tourist destination or accommodation facility. Typically organized by travel companies, event organizers, or lodging establishments, a Fam Trip is a way to bring travel organizers, restaurants, hotels, or other tourism-related partners closer to their products or services.
The goal of a Fam Trip is to help those working in the tourism industry better understand the destination or accommodation they are providing to customers, thereby enabling them to advise and promote their products more effectively.
During a Fam Trip, participants are often provided with opportunities to visit famous tourist attractions, experience entertainment activities, indulge in local cuisine, and explore accommodation services. They are also introduced to support services such as local guides, transportation services, and accompanying tour packages.
This is also an opportunity for travel organizers to build relationships with local partners, helping to improve and expand their business networks.
2. Difference between Fam Trip and other types of tourism
Compared to other traditional types of tourism, a Fam Trip creates distinct characteristics:
– Primary purpose: While traditional forms of tourism such as independent travel, group travel, or professionally organized tours are aimed at relaxation, cultural exploration, entertainment, Fam Trips aim to learn and familiarize with specific tourism products or services.
– Participant profile: In Fam Trips, travel organizers, representatives of hotels, restaurants, or other tourism businesses are the primary participants. In contrast, traditional forms of tourism often involve individual tourists or tourist groups.
– Program content: Fam Trip programs are typically designed to provide in-depth knowledge about specific tourism products or services. For example, organizers may be taken to visit hotels, restaurants, or famous tourist spots to better understand the facilities, services and customer experiences. Meanwhile, traditional types of tourism usually focus on sightseeing, admiring scenic beauty, and engaging in entertainment activities.
– Organization and management: Fam Trips are often organized and managed by travel companies, event organizers, or specific tourism partners. In contrast, traditional types of tourism may be organized by individual tourists or through professional travel agencies.
3. Popular types of Fam Trip
Hotel and resort Fam Trips
In this type, representatives from hotels, resorts, or travel agencies are invited to tour and experience the services of various lodging facilities. They have the opportunity to inspect facilities, amenities, services, and customer experiences to better understand their products.
Conference and event Fam Trips
These are trips for event organizers and conference planners to visit conference venues, convention centers, hotels, restaurants, and other lodging facilities. The goal is to help them understand conference spaces, facilities, and services so they can meet customer needs effectively.
Local tourism Fam Trips
In this type, tour organizers are invited to explore local tourist attractions, natural landscapes, cultural heritage, and distinctive travel experiences. The goal is to help them better understand the destination and specific tourism products so they can advise and sell effectively.
New market Fam Trips
These are trips for representatives of tourism businesses to explore and learn about new markets. Destinations may include countries or regions with potential for tourism development where they want to expand or develop business relationships.
Holiday and special event Fam Trips
In this type, travel organizers are invited to festivals, special events, or seasonal travel programs such as summer, autumn, winter, or spring to experience the unique atmosphere and culture of the destination.
4. Suggestions for famous Fam Trip destinations
Domestic
– Hanoi: The historical capital of Vietnam with classical architecture, rich culture, and diverse cuisine. Fam Trips may include visits to Hanoi’s Old Quarter, Hoan Kiem Lake, Dong Xuan Market, and enjoying characteristic cuisine.
– Da Nang and Hoi An: Two famous coastal cities in Central Vietnam, with many admirable heritages such as Son Tra Peninsula, Hoi An Ancient Town, Dragon Bridge, Ba Na Hills, etc.
– Da Lat: The renowned city known as Little Paris, with cool year-round climate and splendid natural landscapes along with beautiful flower gardens. Fam Trip activities may include visits to Xuan Huong Lake, Valley of Love, Langbiang Peak, etc.
International
– Bangkok (Thailand): The vibrant capital city with rich nightlife and renowned temples and culinary specialties. During a Fam Trip to Bangkok, you can visit the Temple of the Emerald Buddha, Khao San Road, Chatuchak Market, etc.
– Singapore: The prosperous island nation with modern tourist attractions, beautiful landscapes, and diverse culture. Fam Trips may include visits to Gardens by the Bay, Merlion Park, Sentosa Island, or shopping centers.
– Seoul: The modern city blending traditional culture and advanced technology. You can visit Gyeongbokgung Palace, Namsan Park, Myeongdong, and enjoy Korean cuisine during a Fam Trip to Seoul.
5. Considerations when participating in Fam Trips
When participating in a Fam Trip, there are several important considerations to ensure the best experience and make the most of every opportunity:
– Understand the objective: Before joining a Fam Trip, understand the purpose and goals of the trip. Know what you want to learn and familiarize yourself with specific products or services.
– Thorough preparation: Ensure you have prepared all necessary equipment, information, and documents for the trip. This includes personal belongings, location information, and a list of specific questions or requests you want to check or discuss.
– Take notes and record information: When touring and experiencing, take notes of any important or impressive information. This will help you organize and remember information effectively after the trip ends.
– Interact and inquire: Don’t hesitate to interact with local experts, hotel staff, restaurant personnel, or other tourism partners to ask questions and discuss their products or services. They may provide valuable information and unique experiences.
– Share information and network: Share your information and experiences with other colleagues participating in the Fam Trip. This not only helps expand your knowledge and relationships but also creates opportunities for future collaboration.
– Stay flexible and open-minded: During the Fam Trip, there may be changes or surprises. Stay flexible and open-minded to adapt and enjoy every new experience.
– Feedback and evaluation: After the trip, provide sincere feedback and evaluation of your experience. This helps improve the quality of Fam Trips and creates opportunities for future enhancements.
Throughout the development journey of every tourism business, Fam Trips not only serve as a useful tool to understand the products and services the company provides but also as a valuable opportunity to promote the brand and expand the business network. We look forward to accompanying you on the journey of exploring the world and creating memorable travel experiences. Please contact our hotline for detailed advice: (+84) 939 311 911 – (+84) 913 311 911.